These are the idea that we came up with for our print advert, making them fit with our target audience
Wednesday, 17 November 2010
Tuesday, 16 November 2010
Codes and conventions of Newspaper Advertisement
These are examples of Channel 4 print adverts
-The channel 4 logo is always placed center right.
-There are always colour blocks behind the text
-The scheduling is always in the left corner
-There is always one bold central image which creates a narrative
-The colours used for the text is co-ordinated with the colours in the image, they also relate to the documentary.
-Positioning statement or a slogan is used to link it with the documentary
-Minimum words are used to keep the taret audience intrigued
-There is always one bold central image which creates a narrative
-The colours used for the text is co-ordinated with the colours in the image, they also relate to the documentary.
-Positioning statement or a slogan is used to link it with the documentary
-Minimum words are used to keep the taret audience intrigued
The newspaper advertisement could be published in Newspapers such as The Sun and the News of The World.
Monday, 15 November 2010
Recording and editing radio trailer
We started to edit our radio advert on adobe audition, we had problems during editing it, so we imported what we had done in audition to premiere so that we could continue to edit our radio advert.
Sunday, 14 November 2010
Scripting radio trailer
Charity shop clip- Oh everybody wants denim
Do you wear it?
Repooc shop clip - I wear denim most days
Do you like it?
Charity shop clip - Everyone likes denim
How does it make you feel?
Voxpop clip - it reminds me of my teenage years
So what is it all about?
Voxpop clip - It's durable, it's wearable and it never goes out of fashion
Is it your obsession?
Repooc shop clip - I did a prom dress once out of denim
Denim is popular amongst the nation.
Repooc shop clip - Denim will always be in fashion
What's the obsession with... Denim Sunday 8 o'clock Channel 4
Do you wear it?
Repooc shop clip - I wear denim most days
Do you like it?
Charity shop clip - Everyone likes denim
How does it make you feel?
Voxpop clip - it reminds me of my teenage years
So what is it all about?
Voxpop clip - It's durable, it's wearable and it never goes out of fashion
Is it your obsession?
Repooc shop clip - I did a prom dress once out of denim
Denim is popular amongst the nation.
Repooc shop clip - Denim will always be in fashion
What's the obsession with... Denim Sunday 8 o'clock Channel 4
Saturday, 13 November 2010
Codes and conventions of Radio Trailers
-There is a different voice at the end of the trailer to tell us extra information for example, the scheduling of the programme
-The slogan from the documentary is used in the radio advert to link them together
-The voice over creates the listener's expectations for example a man's voice on the radio means that there will be a male voiceover on the documentary
-The same voice is used in the radio as in the documentary
-Sound effects are used to engage the listeners
-The music bed used connotes the theme or topic
-Extracts from the documentary should be used to link the radio with the documentary
-The beginning should be clear to grab the audience's attention
Because our documentary is scheduled on Channel 4, we arent able to schedule our radio advert on any BBC radio, so we would have to schedule ours on stations like Radio City 96.7 and Buzz fm.
-The slogan from the documentary is used in the radio advert to link them together
-The voice over creates the listener's expectations for example a man's voice on the radio means that there will be a male voiceover on the documentary
-The same voice is used in the radio as in the documentary
-Sound effects are used to engage the listeners
-The music bed used connotes the theme or topic
-Extracts from the documentary should be used to link the radio with the documentary
-The beginning should be clear to grab the audience's attention
Because our documentary is scheduled on Channel 4, we arent able to schedule our radio advert on any BBC radio, so we would have to schedule ours on stations like Radio City 96.7 and Buzz fm.
Friday, 12 November 2010
Thursday, 11 November 2010
Scripting voiceover
Scripting Voiceover
(Voxpops)
-57% of the general public wouldn’t wear 2 of these items in one outfit
-64% would wear it in any colour
-79% think that this item is very comfy to wear
-67% wear this casually rather than for going out in
-60% of people have their own way of wearing this item
-53% think that men wear it more
(Opening titles)
Denim is worn by millions around the world, dressing up or dressing down, denim can be seen amongst the celebs as high fashion or amongst the ordinary people as high street but why is it so popular? Dating back to the 1930s denim has been transformed into a material that everyone can wear whether it is as simple as a pair of jeans or something more fashionable as a denim jacket and most recently Jeggings.
(New Look Interview)
Denim has changed in appearance dramatically from being men’s work wear to becoming more sexualised and a fashion statement. Levi was a leading component to start the trend off in 19... With its Laundrette advert showing a man take off his Levi jeans while ladies stop and stare. It still has this impression in Hollywood as it can be seen in films such as Dukes of Hazard with Jessica Simpson showing off her daisy dukes.
(Archive Footage)
The trends of fashion are always changing and repeating but Denim is never out of fashion. With different accessories denim can make any look seem up to date. Reusing denim is a smart way of saving money and feeling comfortable in the style you portray.
(Charity Shop Interview)
Denim is so popular that celebs such as Victoria Beckham and Jessica Simpson have been smart enough to get into the business and design their own ranges.
(Repooc Interview)
(Voxpops)
-57% of the general public wouldn’t wear 2 of these items in one outfit
-64% would wear it in any colour
-79% think that this item is very comfy to wear
-67% wear this casually rather than for going out in
-60% of people have their own way of wearing this item
-53% think that men wear it more
(Opening titles)
Denim is worn by millions around the world, dressing up or dressing down, denim can be seen amongst the celebs as high fashion or amongst the ordinary people as high street but why is it so popular? Dating back to the 1930s denim has been transformed into a material that everyone can wear whether it is as simple as a pair of jeans or something more fashionable as a denim jacket and most recently Jeggings.
(New Look Interview)
Denim has changed in appearance dramatically from being men’s work wear to becoming more sexualised and a fashion statement. Levi was a leading component to start the trend off in 19... With its Laundrette advert showing a man take off his Levi jeans while ladies stop and stare. It still has this impression in Hollywood as it can be seen in films such as Dukes of Hazard with Jessica Simpson showing off her daisy dukes.
(Archive Footage)
The trends of fashion are always changing and repeating but Denim is never out of fashion. With different accessories denim can make any look seem up to date. Reusing denim is a smart way of saving money and feeling comfortable in the style you portray.
(Charity Shop Interview)
Denim is so popular that celebs such as Victoria Beckham and Jessica Simpson have been smart enough to get into the business and design their own ranges.
(Repooc Interview)
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